Aphaiphubet’ investing 48 million Bath for new machine in attempt to expand manufacturing base and r

08/02/2019

‘Aphaiphubet’ investing 48 million Bath for new machine in attempt to expand manufacturing base and reach 600 million sale profit in 2018.

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          Secretary of Chao Phraya Aphaiphubet Hospital charity, Pharmacist Dr. Suphaporn Pitiporn declare about Chao Phraya Aphaiphubet Hospital charity marketing plan which has to be change due to Thailand government policy to be a leader country in herbal market. The new marketing plan is an offensive plan that increasing investment on manufacturing machine to use in 16 herbal production line such as Indian Gooseberry cough syrups, Indian Gooseberry lozenge, and herbal mix capsule. This investment will cost about 59 million Bath in exchange to increase the manufacturing capable 2-4 times, the amount of product this much can be support market expansion. In conclusion this new marketing plan expect to increase sale growth rate of herbal product about 15% that count as 600 million Bath. 
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